Made in Italy - Museum of Bags and Purses

Made in Italy

On display until 17 February 2019
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DETAILS
2ND FLOOR
OPEN
DAILY 10:00 - 17:00
TAGS
PRADA, GUCCI, DOLCE & GABANNA

Italian clothing and design is renowned the world over. Anything carrying the ‘Made in Italy’ label seems to be in high demand.  What makes a pair of shoes or a dress so distinctly Italian?

Italian clothing and design is renowned the world over. Anything carrying the ‘Made in Italy’ label seems to be in high demand. But what does Italian design entail? What makes a pair of shoes or a dress so distinctly Italian? ‘Made in Italy’ is the new exhibition at the Museum of Bags and Purses which opened on 20 May and will remain on display until 17 February 2019. Discover exactly what makes the Italian style so distinctive by looking at fashions and accessories created by leading designers like Prada, Gucci and Dolce & Gabbana. Many of the items on display were worn by such celebrities as Sophia Loren, Barbra Streisand and Lady Gaga.

What makes a pair of shoes or a dress so distinctly Italian?

For centuries, Italian design has involved a combination of tradition and craftsmanship with a luxurious, sensual look. Elements that add to this include high-quality fabrics with distinct patterns, such as those of Emilio Pucci. To promote Milan and Italian design, the words ‘Made in Italy’ were introduced in the 1970s. For Italian producers, this served as a collective slogan and mark of quality. It can be found in all kinds of advertising and on labels for designer items, fashion and even cookbooks.

Embroidered evening bag

Classical, spectacular prints and glamour

‘Made in Italy’, an exhibition of fashion and accessories created by leading Italian designers including Prada, Gucci and Dolce & Gabbana, opened at the Museum of Bags and Purses on 20 May and will be on display until 17 February 2019.

For this exhibition, the Museum of Bags and Purses collaborates with the Italian Institute in Amsterdam and Italian collector Giorgio Forni of the Fondazione Sartirana Arte in Pavia. Forni’s world-renowned collection consists of hundreds of garments and accessories designed by, for instance, Emilio Pucci, Salvatore Ferragamo, Giorgio Armani, Gianni Versace, many of these items having been worn by celebrities.
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What other people say

I would recommend a stopover for any fan of purses!
"Stunning"
One woman's acquiring a handbag led to a huge collection. Margaret Thatcher, Liz Taylor and Hilary Clinton's bags are all here.
"Loved this museum!"
Really gorgeous handbags with explanations. Fab restaurant there too and a tea shop.
"Spectacular place"

Discover items in this collection